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    • Cultivation of customer loyalty in e-commerce environment 

      He, Tianlong (БНТУ, 2022)
      In recent years, e-commerce has flourished in China and even the global trade market, and has been integrated into every corner of our lives. With the rapid development of e-commerce, the prevailing “20–80 law” in economics has been well verified. Many economists believe that the 20 % of customers who create 80 % of corporate profits are the true value of corporate customer loyalty.
      2023-01-26