Browsing Семинары и конкурсы by Author "Пилипенко, В. Д."
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Внедрение технологий Big Data и Smart Data в современный маркетинг предприятий
Пилипенко, В. Д.; Проц, Т. А. (БНТУ, 2021)The scientific work examines the process of introducing modern Big Data and Smart Data technologies into the marketing of enterprises from the point of view of the effectiveness of the perception of advertising by the target audience and the impact on sales growth.2021-06-17